/ Foreign Clients · India Research · Updated 2026-10-14

India market research, on-the-ground insights from India.

Foreign company evaluating India market opportunity: comprehensive market research executed from India. Market sizing + competitive landscape + regulatory mapping + distribution analysis + pricing benchmarks + customer insights + GTM strategy. 4-8 week typical turnaround. Primary + secondary research. Deliverables in investment-committee / board-ready format. Here's the scope.

Get a firm quote → WhatsApp instead

Written by CA Durgesh Chavda

Chartered Accountant (ICAI) · Founder, Bharat Quantum Prospera · US incorporation, India-US DTAA, FEMA ODI, NRI taxation, cross-border structuring · LinkedIn

/ Research workstreams

What's covered.

Market sizing: TAM / SAM / SOM in India by segment, geography, customer type. Growth rate forecast + driver analysis.
Competitive landscape: top 10-20 players with revenue estimate, product/service, pricing, positioning, strengths, weaknesses. Market share analysis where data permits.
Regulatory mapping: licence requirements, sector FDI caps, GST / tax treatment, data protection (DPDP Act), labour, environmental.
Distribution channel analysis: direct / dealer / distributor / e-commerce / modern trade / general trade mix; margin stack across channel; channel partner identification.
Pricing benchmarks: competitor pricing by product / tier; INR vs comparable US / EU pricing; price elasticity hypothesis.
Customer insights: qualitative interviews with 20-30 potential customers (business or consumer segment); quantitative survey if sample sizing warrants (300-1000 respondents).
GTM recommendation: entry route (own-vs-partner), geography priority, segment priority, timeline, investment required, risk factors.

/ Research methodology

Primary + secondary.

Secondary research:

Industry reports (CRISIL, ICRA, Nomura, government reports, trade bodies — FICCI, CII, NASSCOM, PHDCCI).
Public financial filings (MCA data for Indian competitors, annual reports).
Trade publications + press.
Patent filings for innovation mapping.
News + regulatory announcements.

Primary research:

Expert interviews (industry analysts, former executives, trade association heads) — 10-20 interviews typical.
Customer interviews (B2B or B2C target customers) — 20-30 qualitative or 300+ quantitative.
Dealer / distributor interviews for channel insight.
Mystery shopping / audit (for consumer / retail research).
Site visits (plant / retail / warehouse) where operational research applies.

/ Deliverables

What foreign clients receive.

Executive summary (5-10 pages): key findings + go/no-go recommendation + top-3 risks + investment ask.
Full report (40-80 pages): all workstreams in detail with charts + tables + case examples.
Data appendix (Excel): competitor database, interview transcripts, survey results, market model, scenario analysis.
Board presentation (15-25 slides): investment-committee / board-ready narrative.
GTM roadmap: 12-24 month quarterly milestone plan with sequencing + resourcing.

Weekly status calls during the engagement. Mid-point readout to share preliminary findings. Final presentation to foreign-client management or board.

/ Industry specialisation

Where BQP has prior work.

SaaS / enterprise tech: Indian enterprise buyer behaviour, SI partners, pricing bands, procurement cycles.
D2C / e-commerce: Indian consumer segments, channel mix, logistics costs, return rates.
Fintech / lending: Indian regulatory landscape, lending platforms, UPI / RuPay dynamics, borrower segments.
Manufacturing / supply chain: Indian manufacturing clusters, raw material sourcing, labour cost, logistics.
Pharma / healthtech: Indian regulatory (CDSCO, FDA, NPPA), hospital procurement, patient journey.
EdTech: Indian education policy, user segments, pricing, LMS dynamics.
Clean energy / mobility: Indian renewable policy, EV ecosystem, OEM landscape.

Last updated: 2026-10-14.

/ Ready when you are

Foreign company evaluating India opportunity?

4-8 week comprehensive research: market sizing + competition + regulation + GTM. Primary interviews + secondary research + board-ready output. Standard engagement for foreign strategic / investment decisions.

Get a firm quote → WhatsApp Durgesh

FAQ

Common questions, answered.

Can an Indian firm do market research for a US / UK company remotely?

Yes - this is standard. Primary research (expert interviews, customer surveys, site visits) is conducted by India-based team; secondary research (reports, filings) is accessed online. Final deliverables shared digitally; presentation via Zoom to foreign-client board / investment committee.

How long does India market research take?

4-8 weeks typical: scoping (1 week), secondary research + framework building (2 weeks), primary research (interviews + surveys, 2-3 weeks), analysis + report drafting (1-2 weeks). Rush engagements possible in 2-3 weeks for specific scope.

What's included in TAM / SAM / SOM sizing?

TAM (Total Addressable Market): total market revenue potential if 100% penetration. SAM (Serviceable Addressable Market): segment achievable given product-market fit + geography. SOM (Serviceable Obtainable Market): realistic 3-5 year capture. All built bottom-up from Indian industry data + top-down cross-check against secondary sources.

Do you provide primary interviews with Indian customers?

Yes - typically 20-30 qualitative interviews with target B2B or B2C customers for research scope. For quantitative studies, we deploy 300-1000+ respondent surveys via panel partners. Interview transcripts shared with foreign client (with respondent anonymisation where applicable).

Can BQP's research feed into our investment committee / board decision?

Yes - deliverables are formatted specifically for investment-committee / board use: executive summary with go/no-go recommendation, 15-25 slide board deck, full report, data appendix. Final presentation delivered via Zoom to IC or board directly. Standard output for VC / PE / strategic investor use cases.

Does BQP handle India market research for foreign companies?

Yes - scope-based engagement typically 4-8 weeks. Multi-sector capability (SaaS, D2C, fintech, manufacturing, pharma, EdTech, clean energy). Co-ordinated with foreign-client strategy / corp dev / investment teams. WhatsApp +91 78018 87130.